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In our continuing series on featuring guitar luthiers,
Musicians Hotline is honored to introduce you to Kevin Brubaker
of Brubaker Guitars. What a treat it is to bring you this story
on these incredible guitars and basses. From the revolutionary interchangeable
pre-amp module to the finest necks you will find anywhere, Brubaker
Guitars are truly a masterpiece of the art. Here is what Kevin Brubaker
shared with Musicians Hotline.
MH: Kevin, give us a brief history of how you
got your start in building guitars.
KB: I was introduced to music at a very young age, starting
with piano and then trumpet. When I discovered the bass in about
10th or 11th grade, I started playing more, at the time I thought
it was much cooler! I've always had the mechanical tinkering thing
in my blood, so when my first teacher let me borrow his Gibson EB
bass, I pulled it apart and gave it an overhaul. Eventually I got
enough money to buy a Vantage bass and soon hacked into that one
- I did a paint job and reshaped the body, then moved on to a Kramer
and did the same thing. I never bought another bass!
I got into play ing
professionally full time for a while, then cut back to part time.
When I got married, I moved from York, PA to Maryland, hoping to
work more in the field of music. I ended up getting a construction
job! Anyway, it was on that job that I was able to work with some
tools I didn't have at the time to make some of my first prototypes.
I built anywhere I possibly could - I recall I had to trash a TV
set and some other furniture items because I was spraying on the
terrace of my apartment and had to leave the sliding door open for
the compressor line - oops!
From that point I started field-testing on the weekend gigs. I
got into it deeper and deeper, prototype after prototype (most of
which are hanging up on the shop wall at this point), making improvements
and adjustments using input from some very good local players. I
was very inspired by the success story of Paul Smith's company,
PRS. Paul took the time to discuss the ups and downs of the industry
with me over lunch, and I was motivated to push on.
MH: What and when did the very first Brubaker model make
its way to the marketplace?
KB: I believe 1990 was the year I actually started making a
few bass guitar sales in the local market place. I slowly and steadily
increased the sales by word of mouth... and still kept my day job.
It was a great feeling when I made a sale or when I saw someone
on stage playing one of my instruments.
MH: When did Brubaker Guitars officially open for business
and start accepting custom orders?
KB: I incorporated the business officially as Brubaker Guitars,
Inc. in the year 1999, then started seeking dealers and taking on
custom orders. I found a good rep and went out with him to take
orders from music stores in the surrounding area. I moved on from
that, getting business on my own, and eventually hooked up with
a very creative, unique and intelligent individual who said "Hey,
I bet I could sell 100 of your instruments in the next year!"
Surprisingly enough, he did - well..98 to be exact. This was the
start of our Internet business, which has increased the brand name
awareness greatly, but don't let that get to your head, Leroy! (He
is our sales director a nd
Webmaster.)
MH: Tell us about the different model of guitars you manufacture
and briefly describe each.
KB: We currently have two body designs we produce, the B-2 and
the K-4. The B-2 shape is a little towards the classic or traditional
looking guitar design, a double cutaway. The K-4 is the other side,
the single cutaway. Both guitars come in a Standard, Custom or Xtreme
model. The Standard has a one piece body mahogany, ash, Catalpa
(similar to Alder)-maple neck and 22 fret fingerboard (dot inlays),
fixed bridge chrome, locking tuners- chrome, 2 humbuckers with a
solid or a one color translucent finish, price - $1500.00 retail.
The Custom steps up with 5A quilt or flame top over a mahogany or
Catalpa body, maple or mahogany neck with an ebony, rosewood or
birdseye fingerboard -22 or 24 fret (dot inlays), matching headstock
laminate. It has two humbuckers (customers choice of select brand
name, Duncan, Bartolini or Lindy Fralin, with coil tap) Point Technologies
Tremolo bridge (chrome) or Hipshot Fixed bridge (chrome). Sperzel
locking Tuners (chrome) and a variety of translucent colors- retail
price-$2500.00. On the Xtreme models we book match and use t he
fancy woods over the entire face of the instrument (an overall theme
if you will) and do some special inlay work etc. The price could
go from $4000.00 on up to $8000.00 depending what the customer wants
on it. With the Custom and Xtreme models the customer has upgrade
options, natural binding, semi hollow with F-hole, different wood
choices etc. We have also added an Xtreme Spalted maple guitar,
which can get pretty bizarre, as we like to put on our Picasso attire
and just go to town all over the place on them. Call for market
price. Each instrument is strung with SIT strings and comes in a
custom TKL hardshell case with a velvet lined molded interior to
fit the instrument's shape precisely.
MH: What do you feel is unique about Brubaker Guitars and
where do you feel you're niche lies in today's high-end marketplace?
KB: There are so many great
builders out there doing incredible work and quite honestly it's
scary! We feel there is a combination of things going on with a
Brubaker that makes it unique. Number one, the neck joint is a mix
of a neck thru and a bolt on which was on the very first instrument
ever built, so it goes back 20 some years. It is very labor intensive
to make, but in the end, no matter what wood or pickup combinations
are used, there is an underlying resonant tone about the instruments
that is consistently the same. So, when asked if it sounds like
a Fender, Gibson or a PRS etc., I say no, it sounds like a Brubaker-
yes, you can get similar tones but fresh ones, with a little Bru
ha ha!! I have tried to break out of the traditional mold to some
degree, Xtreme fingerboards, Point Tech tremolo bridge with compression
spring tension, interchangeable module system, etc. We offer a lot
of bang for the buck in terms of craftsmanship, high quality parts
but it goes way beyond that. I try to make sure the end user is
extremely happy no matter what the cost. It is not an easy thing
to do but I know that it sets us apart in the marketplace. We have
just begun to scratch the surface as we have even more cool innovations
around the corner.
MH: Who would you consider to be a typical Brubaker Guitar
customer?
KB: All those players out there that have been continually searching
for the ultimate guitar, one that sounds and plays as good as it
looks.
MH: Tell us a bit about your facility and key employees.
KB: We operate out of about a 2000 sq. ft. space in a bui lding
located in Westminster MD. All the instruments start as rough slabs
of wood and are painstakingly machined by hand, using templates
and pin routers. It is a fairly accurate system we have but I still
stress to all in the shop to continually use the eyes to ensure
everything is straight and symmetrical the entire way through the
process. Many of our tools have been custom made or modified to
accomplish certain tasks accurately and efficiently (i.e.-24 fret
fingerboard slotting saw, fingerboard radius sander, custom neck
router bits, etc.). I handle all the business related issues and
am involved with overseeing every part of the production of the
instruments. I also tend to be in the spray booth and the assembly
room quite a bit. David DeMarco is the chief design, prototype and
production engineer. Brian Burton and Darren Schillaci are the production
managers. These guys do an amazing job in handling many tasks in
the shop from start to finish.
MH:Brubaker also custom builds high-end basses. Briefly describe
what models you offer?
KB: We have two bass models that are similar in design to the
guitar models. The NBS, which takes on a classic bass shape and
the K-4 B, which is an extended single cut. Both are available with
4, 5 and 6 strings in either a Standard, Custom or Xtreme model.
Price points range from $1650.00 on a 4 string standard on up. We
also have the new Spalted Xtreme XS mod els
for bass.
MH: Your revolutionary patent pending interchangeable preamp
module is very interesting. Tell us a bit more about this concept.
KB: The initial concept behind the module was to allow bass
players to exchange and entire preamp unit with a different one
of another brand (wiring harness, pots, knobs, input jack and electronic
components) with the push of a button. Thirteen years later, my
colleague David DeMarco (who was instrumental in the concept and
development) and I realized that this module had much greater potential
for other applications (guitars included), such as built-in effects,
midi capabilities, and so on. The player could even keep a spare
on hand if a jack or pot went bad and change it out in the middle
of a song if necessary. The module makes quite a bit of sense when
you think in terms of costly add ons/upgrades or repairs down the
road!
MH: Tell us about your impressive endorser list and how they
became Brubaker endorser's.
KB: The players include Skip Dorsey (guitar) and Freddie Mollings
(bass), who have played their Brubakers on Britney Spears tours
all over the world. Skip was introduced to the product through Kevin
Walker, a long time endorser of Brubaker basses, who has also played
with an impressive list of nationally known artists. Through my
sales director, Leroy Smith, I was introduced to Kenny Vaughan,
a Nashville session ace, songwriter and guitarist extraordinaire
with many top country acts. These are but a few of the many artists,
both local and national, who are using Brubaker instruments. My
thanks go out to all of them!
MH: Do you currently only offer instruments direct from Brubaker?
And how many instruments do you produce on a monthly basis?
KB: No, we also sell through music stores in the U.S. and are
looking for new dealers as well. Check our website, www.brubakerguitars.com,
for current dealers. At the present time, we are producing approx.
14 instruments per month, but are looking to double that number
in the next
year and a half or so.
MH: In closing Kevin, what do you feel has attributed to
the success of Brubaker Guitars & Basses? Where do you
see your company continuing to evolve in the future?
KB: My company would not be where it is today without the support
and encouragement from my wife of 17 + years, who has to put up
with me on a daily basis, who lives and breathes guitars as well.
The commitment, hard work and loyalty of my employees have also
contributed to the success of the company, as the product continually
evolves with their input, innovations and improvements. Everyone
at the company is 100% committed to making and selling the finest
handcrafted instruments available.
I'm sure there will be many challenges ahead, but I have total
confidence in the product and in the company's ability to compete
on a major level.

Brubaker Guitars
900 Liedy Road
Westminster, MD 21157
410-857-7600
www.brubakerguitars.com
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